CASE # 3

1. What is Facebook? 
                 Facebook is a social networking site allows developers to contribute applications that interact with facebook features. It was lunched last Feb. 2004, owned by Facebook INC. User are able to search for friends by e-mails, school, universities, or just by typing in a name or location for search. Facebook tells you when your friends are updating their profiles, adding to their blogs or have an account in facebook, they have time to socialize with other friends, amidst the distance and lack of time using facebook.

2. Disadvantage and Advantage of Facebook
                 Facebook have disadvantage like overcrowding, acquaintances be labeled as friends, contributes wide range procrastination, unsupported by physical adjacency, rampant addition, weakening long distance relationship.If their is disadvantage they have advantage like allows user search for new and old friends, allow members to check students who are talking the same class, living within the same area, or coming from the same academy and it makes less difficult when communicating with strangers or people you are not familiar with, it makes simple to join groups having corresponding likes and dislike.

3. What are the characteristic of Facebook? Why many people engage in this site?
                Facebook doesn't begin the conversion, it enhances it, facebook can be a great way to do it. But it comes with extreme diminishing returns, and this goes double with brands that are already well establish. They are non interruptive, at its core, facebook is a communication medium. This isn't always as easy as it sounds but certainly suggest community interaction is essential to adoption. They integrated multiple social mediums.They don't strive for 1:1 communication, but they are active. People engage in facebook because you can search to your friends even they are far. You can communicate with them using facebook. Also it easy to log in and use it because its have a friendsly buttons and instruction on how use facebook.

4. Can you use facebook in E-Commerce?How?Why?
                 Facebook is aware that E-Commerce site owners may want to capitalize on facebook traffic, so they allow members to create free facebook business as your facebook fans spread the word about your business to their friends. to get started the following business options.
  1. Advertising- business use this tab to create adverts that will run on facebook pages.
  2. Pages- business use page to create a presence on facebook that will be others join your page as fan.
  3. Connect- facebook connect users seamlessly connect their facebook account and information to your site.
  4. Facebook Share- design a button for your site to make joining your facebook page easy for your customer.
Example: Applications on facebook it use E-Commerce when you buy something.

5. How facebook important in the society today?
                 Time flies quickly, a few years ago people tend to communicate using wired gadgets such as telephones or ham radios. Today, the internet has reshaped our world beyond our imagination. People now uses desktop or laptop computers not just for work but also for entertainment and communication as well.Part of the ever growing popularity of the facebook as a new means of communication is the advent of social networking sites. These are proprietary websites that can be used by common people to post personal profiles, pictures, videos, music and messages. Users of facebook can invite other "friends" to join their site to be able to view and share personal information on one another.
There are three common importance of using facebook:
  • Keeping in touch
  • Job hunting
  • Emergency














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CASE 2 (Global Warming)CIO
The CIO typically reports to the chief executive officer, chief operations officer or chief financial officer. In military organizations, they report to the commanding officer.Information technology and its systems have become so important that CIO has come to be viewed in many organizations as the key contributor in formulating strategic goals for an organization. Most likely, the CIO in a large enterprise manages and delegates decisions to employees more with details. Usually, a CIO proposes the information technology needed by an enterprise to achieve its goals and then works within a budget to implement the plan. The CIO role is also sometimes used interchangeably with the chief technology officer role, although they may be slightly different. When both positions are present in an organization, the CIO is generally responsible for processes and practices supporting the flow of information, whereas the CTO is generally responsible for technology infrastructure.

Global Warming

The steady rise in global average temperature in recent decades, which experts believe is largely caused by man-made greenhouse gas emissions.Global warming and climate change are aspects of our environment that cannot be easily or quickly discounted. Many factions still strongly feel that the changes our Earth is seeing the result of a natural climatic adjustment. Regardless of one’s perspective the effects of global warming are a quantifiable set of environmental results that are in addition to any normal changes in climate. That is why the effects of global warming have catastrophic potential. Global warming may well be the straw that breaks the camel’s back. It could turn out to be the difference between a category three hurricane and a category four. Global warming as caused by greenhouse gas emissions can lead us to a definite imbalance of nature.Obviously there is no one magic solution to the problem of global warming. There are hundreds of questions that need to be asked and addressed as to create an overall Earth plan that will develop our planet wisely. The changes we can make, both large and small when combined global warming for the better.

The Advantage of Green

Advantage Green, Inc. offers a full suite of green building solutions for commercial property owners, corporations, and property management firms. In addition, Advantage Green provides state, local and federal agencies with sustainable solutions that address government mandated green initiatives. Given the rapid changes in new green technologies, products, legislation and environmental concerns, both the public and private sector require a partner that can deliver measurable results.The concept of green buildings comprehends the construction or renovation process and the maintenance and operation of the building in a way that takes into account the impact it has on the environment. When a green design and methodology are applied, natural resources are conserved, materials are re-used, the consumption of energy and water is reduced, materials that are not harmful to health are used, and a pleasant environment, conducive to productivity is provided.

Effect Of Computers
As computers have become less expensive they have been purchased by more and more families for their homes. Because of this, many children begin to use computers at an early age. Even if computers are not available in their home, children almost certainly will begin to come into contact with computers in school.
Some adults are amazed by how readily young children use computers. Many children find that using computers gives them a sense of power and accomplishment. And, unlike many adults whose first or primary contact with computers is work related, most children first use computers for entertainment purposes and games. This is by no means the only use that children have for computers. Children also use computers for accessing information, as well as for writing stories and research papers.Many individuals who work at a computer experience eye-related discomfort and visual problems. However, based on current evidence it is unlikely that the use ofcomputers causes permanent changes or damage to the eyes or visual system. This report will review the factors relating to eye and vision problems associated with computer work and provide recommendations for preventing or reducing their development.

Effect of Computers in an Organizations and in our Planet

Our lives have been permanently altered due to technology, especially computers. Everything we do revolves around computers.Although there is a lot less actual interaction between people because of computers, they are not all bad. They allow people to talk to friends and family that are far away without having to pay the long distance phone bill. Computers also make our lives easier. In the past, grocery store cashiers had to memorize all of the prices for the products in their store. Today, the register is computerized and programmed to know the price by reading the bar code. It would be impossible for anyone to know the price of every item in today's stores. Computers also allow people to do their banking and shopping without leaving their home. Almost anything can be bought off of the internet. In relation to the general energy usage of the average person, computers use very little energy, compared to home heating, driving cars. If you generated energy for you home using non-environmentally damaging source like hydro electric, or wind turbines, it would have no damaging effect except for what ever energy was used in its manufacture and transport to your house.Before computers more paper was used and wasted alot more often. Many trees were cut down that could have been save had there have been computers. Now instead of teachers handing out vast quantities of sheets they use a power point presentation.Instead of sending letters now people can send emails, saving paper and energy to transport these letters.Instead of companys printing and posting out invoices and bills they can just send them by email.

Data Center Server

Is a facility used to house computer systems and associated components, such as telecommunications and storage systems. It generally includes redundant or backup power supplies, redundant data communications connections, environmental controls example:air conditioning, fire suppression and security devices.Data centers have their roots in the huge computer rooms of the early ages of the computing industry. Early computer systems were complex to operate and maintain, and required a special environment in which to operate. Many cables were necessary to connect all the components, and methods to accommodate and organize these were devised, such as standard racks to mount equipment, elevated floors, and cable trays (installed overhead or under the elevated floor). Also, old computers required a great deal of power, and had to be cooled to avoid overheating. Security was important – computers were expensive, and were often used for military purposes. Basic design guidelines for controlling access to the computer room were therefore devised.

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Google

Google is a highly successful internet business. Recently they have broaden their scope with a multitude of new tool. Research google business mosdel and answer rhe ff. question below. You may add additional information not include in this question:







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CASE 1

1. Who are there competitors?

Nowadays
Google is one of the most common research/social networking in the world.
But they have so many competitor, like yahoo and so on, some of us satisfied of what Google result but their are some of us don't like the result of Google that's why they use other search engine. Many search technologies base their results on the popularity of a page, or how often it is linked to other pages on the Net. Google has stood apart from competitors for its simple style and relatively noncommercial results. They sells advertising links that appear on the first page of search results, but these are separated from actual query results.Google makes an important, though shrinking, percentage of its money through its friends like America Online and InterActiveCorp. It has a special group known as the Partner Solutions Organization which helps make contracts, helps making accounts better, and gives engineering help.


2. How have they used information technology to their advantage?


As
what I've search google have there philosophy on how they used information technology to their advantage, as what I've search they focused on providing the best user experience possible, they designing a new internet browser or a new tweak to the look of the homepage, they take great care to ensure that they will ultimately serve us, rather than our own internal goal or bottom line. Our homepage interface is clear and simple, and pages load instantly. With one of the world's largest research groups focused exclusively on solving search problems, they know how to do well, and how they could do it better.Google search works because it relies on the millions of individuals posting links on websites to help determine which other sites offer content of value.Even we don't know exactly what we are looking for, finding an answer on the web is our problem. We try to anticipate needs not yet articulated by our global audience, and meet them with products and services that set new standards.



3. How competitive are they in the market?


As we know Google is very competitive its because they are all over the world, anyone can use google for searching, posting, etc. Google’s content comprises between 6 and 10 percent of global Internet traffic, making its internal network one of the top three ISPs in the world, according to Arbor Networks. Technology has come a long way since then, and the face of the web has changed. Recognizing that search is a problem that will never be solved, we continue to push the limits of existing technology to provide a fast, accurate and easy-to-use service that anyone seeking information can access. Even a Microsoft won a victory recently against its new and increasingly agile young competitor google in the case of Kai-Fu-Lee, Google continous to nibble at the margins of Microsoft more existential question- the need for its software in the first place in an age when web development archetecture has taken the "Web 2.0" route offered by schemes like AJAX.


4. What new services do they offer?

There
so may services that googles offer like
:

  • Alerts - Get email updates on the topics of your choice
  • Blog Search- Find blogs on your favorite topics
  • Google Chrome- A browser built for speed, stability and security
  • Directory- Search the web, organized by topic or category
  • Images- Search for images on the web
  • News - Search thousands of news stories
  • Scholar- Search scholarly papers
  • Web Search- Search billions of web page
  • AdWords Editor- Desktop application to manage a google account.
  • Earth- Virtual 3D globe that uses satellite imagery, aerial photography and GIS from Google's repository.
  • Photos Screensaver - Slideshow screensaver as part of Google Pack.
  • Picasa- Photo organization and editing application.
  • Sketch Up- Modelling application to sketch simple 3D structures for integration into Google Earth.
  • Visigami- Image search application screen saver that searches files from goolge images, picasa and flickrt.
  • Gear- A browser plug-in that enables development of off-line browser applications.
  • Buzz- Buzz is a social networking service built into Gmail.
  • Calendar- Displays a list of all google calendar events on a mobile device.
  • Mobile search- Search web pages, images, local listings and mobile-specific web pages through the Google search engine.
  • Dashboard- An online tool that allows Google Accoun.
  • AdSense- Adverts generate revenue on either a per-click or per-thousand-ads-displayed basis.



5. What makes them so unique?


Google
is obviously best known for search and for ads associated with search. This is in essence Google’s one true product. It is the one feature Google developed for the outside world. When Google developed search it was no different from a small company. It is what Google has done since then that makes Google different.Google doesn’t answer to any external power. They don’t have anyone they have to deliver a product to. There is no contract with a deadline. Due to not having any external dependencies, Google can continuously iterate over a product until it reaches a state of near perfection. It can stay in internal testing as long as Google wants and no one is going to care. See Gmail, Google Maps, etc. This then allows Google to use the perfect form of the agile process. Continuous iterations and testing and development, continues improvement. Then as Google sees fit, release the products. As they get better and better, more people use them and more money from ads come in. It’s beautiful.



6. How competitive are they in the international market?

For almost every business, finding out competitors' identities, pricing, plans, strengths, weaknesses, suppliers and customers plays a very important part in formulating a business strategy. In fact, having or not having adequate competitive intelligence could mean the difference between success and failure, especially in international markets where the costs of making mistakes and the rewards of doing the right thing are much higher than in the domestic situation. Competitive intelligence allows a business to learn and profit from a competitors mistakes and successes. A business with good intelligence on the competition will know better when to enter a market, what entry strategies to use, when to raise or drop prices, improve customer service, repackage their offer, protect from various risks, undertake more attractive product adaptation, break up its competitors' alliances and supply chain, and so on.The assertion that Google has a lot to learn in its international efforts couldn't be more over-stated. Google has had success in the international environment, including greater market share than in the domestic market, that every Internet company would covet. This analysis delves deeper into Google's international efforts. Having studied Google abroad somewhat significantly, I believe this article provides a very naïve view on Google’s success abroad. Absolutely, Google, as any American company, needs to be extremely aware of the impression they make when entering foreign grounds, as the risk as being seen as arrogant – the ugly American – is omnipresent. And, yes, Google should continue to grow their in-country teams significantly in order to best overcome cultural and sales hurdles and take advantage of unique opportunities and the gigantic world market that is growing at a quicker pace than the U.S. market.

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